Course Overview

Master digital marketing to grow your business with our concise, hands-on course tailored for entrepreneurs and SMEs. Learn proven strategies to boost online visibility, engage customers, and drive ROI using SEO, social media, content marketing, and analytics, guided by industry experts.

What You’ll Learn

• Build effective digital marketing strategies using the RACE framework.
• Optimize websites with SEO for higher search rankings and organic traffic.
• Create compelling content for blogs, videos, and social media platforms.
• Run targeted social media campaigns on Meta, LinkedIn, and more.
• Analyze performance with Google Analytics to maximize campaign ROI.

Requirements

• Basic computer and internet skills.
• Access to a computer with internet and social media accounts.
• No prior marketing experience needed; ideal for beginners and professionals.
• Commitment to hands-on projects and live campaign simulations.